Conversion Analyst (f/m/d)

Trusted Shops SE (DE) • Cologne

Cologne

from today / asap

Your duties

Join Trusted Shops and help us build trust in the digital world!

We develop SaaS solutions for over 30 million consumers and 30,000 businesses across Europe. Our products –including the Trustmark, Buyer Protection, and eTrusted review platform – have been driving trust for more than 25 years.

As a Conversion Analyst (m/f/d), you turn complex data into clear insights that directly improve conversion performance and drive business decisions. You help build a reliable, connected data landscape and enable teams across Trusted Shops to optimize funnels, run experiments, and execute strategic initiatives with confidence.

Your responsibilities

  • Build, maintain, and optimize conversion-focused dashboards across business funnels and customer journeys (e.g. payment, cancellation)

  • Ensure data quality, consistency, and clear metric definitions across reports and tools

  • Act as a central point of contact for data-related questions, supporting stakeholders with interpretation and validation

  • Analyze user behavior, segments, funnels, and lifecycle metrics to uncover actionable insights and conversion opportunities

  • Evaluate high-impact experiments (e.g. pricing, conversion, process changes) and ensure valid tracking and interpretation

  • Act as a trusted advisor to Business-, Customer Journey-, and Product teams on data-driven optimization and decision-making

  • Support strategic projects through data integration, cleanup, and model optimization

  • Help reduce data silos by connecting multiple data sources and enabling end-to-end data flows

Your profile

  • 4+ years of experience in Data Analytics, Product Analytics, or Business Intelligence, ideally in SaaS, eCommerce, or B2C

  • Strong SQL skills and solid understanding of data modeling principles

  • Hands-on experience with BI and analytics tools (e.g. Looker, Tableau, Power BI, Metabase, Amplitude)

  • Strong understanding of conversion funnels, lifecycle metrics, and core SaaS KPIs

  • Experience in using AI to optimize workflows

  • Experience collaborating in cross-functional teams

  • Analytical, solution-oriented mindset with strong attention to detail

  • Excellent communication skills – you can translate data into clear, actionable business insights

  • Fluent in English; German is a strong plus

What we offer you

  • Hybrid work: Combine flexible remote work with team time in the office

  • Workation: Temporarily work from a destination of your choice within EU, Iceland, Liechtenstein or Norway

  • Permanent contract with Europe's trusted brand

  • 28 vacation days + 2.5 additional days off at Christmas, New Year's Eve and Carnival

  • Buddy programme (an experienced trustee is at your side)

  • Individual training opportunities

  • Events (Team Events, Unit Events, etc.)

  • Health Pass (free online and offline sports, fitness and health courses)


BUILD A COMMUNITY OF TRUST WITH US – #cometotrust

Not 100% sure you meet every requirement?

Apply anyway.

At Trusted Shops, we care about you as a person — regardless of gender, nationality, ethnic and social background, religion/belief, disability, age, sexual orientation, or identity. Trusted Shops is committed to diversity and against discrimination.

Contacts
Isabell Löwen

Isabell Löwen

 

Your benefits in data & analytics

New work

Work from wherever you feel most comfortable. Whether in one of our 5 offices or temporary from another location in Europe.

Health Pass

Stay fit – physically and psychologically. Our company health management offers you a wide range of courses, presentations and workshops.

International flair

With a team from more than 40 different nations, it never gets boring. We celebrate our diversity and the countless new perspectives it gives us.

Individual development opportunities

Unleash your talent and improve your individual skills that support you in your work.

Buddy programme

Your buddy will help you settle in when you first start out with us. Later, you can also share your experience with new colleagues.

Team events

Whether in summer, winter or whenever it suits your team – we enjoy spending time together.

Our values

Transparency

Open and clear communication gets us to our goals quickly. Address your topics openly – we will find a solution for everything together.

Respect

Every single one of our colleagues is a valuable part of our community. Respectful interaction and openness are prerequisites for our work.

Trust

We know you’re doing a great job – otherwise you wouldn't be here. We trust you, your skills, ideas and intentions.

Employee reviews

Marcel Münchrath
Marcel Münchrath
Data Analyst

I have been working as a "Data Analyst" at Trusted Shops since mid-2021 and work independently and in collaboration with colleagues on the topic of data. I have made it my task to provide automated, data-driven, real-time insights for customer success management in order to initiate measures for customer-oriented solutions and decisions. This is done through independent analysis, defining and determining KPIs, and creating dashboards. I enjoy supporting my team and Trusted Shops in achieving our goals with these data-driven topics day after day.

Have we awakened your interest?

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